Hi, I’m Krystle. I’m a Design Operations leader, longtime UX/UI designer, and someone who genuinely loves figuring out how to make complicated things work better.
Currently open to Design Operations and Design Program Management roles.
I’ve spent 10+ years helping design teams do their best work, from creating digital experiences to building the processes and systems that make great design possible.
Today, my work sits at the intersection of design, product, engineering, and operations. I bring structure to messy problems, create clarity around how teams work together, and build better ways to move work from idea to launch.
I started my career in animation and storytelling, and that background still shapes how I approach my work: understand the story, simplify what’s complicated, and bring people along for the journey.
Experience
In Design Operations, I’ve focused on a simple question: how can we make it easier for design teams to do great work?
At WBD, I’ve helped improve how design work gets requested, prioritized, reviewed, and delivered across teams including Bleacher Report and NCAA Sports. I introduced more structured design workflows and Kanban-based ticketing to create visibility into priorities, ownership, and capacity while giving design and cross-functional partners a clearer way to work together.
I’ve also built feedback loops into those processes through team retrospectives and post-launch surveys, using what we learned to keep improving our ways of working. Alongside that work, I partnered with the WBD Accessibility Center of Excellence on an accessibility initiative that gave 10+ designers practical training, tools, and resources to create more accessible experiences.
I lead Design Operations across sports and entertainment experiences, helping teams navigate priorities, dependencies, capacity, and cross-functional delivery.
A big part of my work has been bringing structure to teams that previously operated in different ways. I’ve helped establish shared design processes, clearer intake and prioritization, and more consistent ways for design, product, and engineering to move work from idea through delivery.
I’ve also helped connect design teams around shared practices and ways of working, making collaboration easier while leaving room for teams to adapt those practices to their products.
Sports & Entertainment | WBD | 2023 - Current
Director, Design Operations
I moved into Design Operations to focus more deeply on the systems behind the work: how teams plan, collaborate, prioritize, and deliver.
In this role, I helped bring greater structure to design workflows and cross-functional partnerships while supporting teams through organizational and process change.
Consumer Digital Products | WBD | 2022 - 2023
Senior Manager, Design Operations
Magnolia Joint Venture | Discovery Inc | 2020 - 2022
Senior Manager, Product Design
I led and mentored designers working across the Magnolia digital experience, supporting work from early requirements and competitive research through user flows, wireframes, visual design, and prototypes.
I also partnered closely with product, engineering, and other cross-functional leads to help launch the Magnolia app and improve how design moved through the product development process.
This role shifted my perspective from thinking only about what we were designing to thinking more deeply about how the work happened, and became an important step in my move toward Design Operations.
NBC Digital Entertainment | 2017 - 2020
UX/UI Design Manager
At NBC Digital Entertainment, I helped lead and mentor a multidisciplinary design team supporting digital entertainment experiences. I partnered with UX leadership to strengthen the team’s capabilities, provide feedback and mentorship, and establish clearer standards for design quality and consistency.
The role also introduced me to the operational side of design at scale. Working across product, engineering, project management, programming, and content operations made me increasingly interested in the systems behind great design: how teams are structured, how work moves, and how better processes can improve both the team experience and the final product.
